MRY was asked to increase the presence of Spotify on U.S. Universities and they responded. Take over Panama City Beach, capital of Spring Break and give the students the music that they will never forget from the service that they will love.
My role was lead designer on all assets, from door hangers in the hotels, to the stage where Steve Aoki gave a free concert.
After Spring Break the music kept playing with the Verge Campus Tour, powered by Spotify, giving students the music that will help them power through their final exams.